Behind the Scenes at a Family-Owned Mattress Company in Daytona Beach, FL
- seo369
- Sep 2
- 3 min read

Let’s be honest: shopping for a mattress can be a real chore. It’s often a confusing maze of technical terms, pushy salespeople, and brands that all start to sound the same. What if there was a simpler, more personal way to find the perfect bed? At Fox Mattress, a family-owned mattress company right here in the Daytona Beach area, we’ve been offering that simpler way since 1968. We believe a great night’s sleep comes from a great mattress, and a great mattress is built by people who truly care.
A Legacy of Quality Sleep
Our roots aren’t in a high-rise office building, but in a local upholstery shop. That’s where our founder, Rex Fox, first put his hands-on skills to work, building a business based on true craftsmanship. That hands-on spirit is the foundation of everything we do today. Rick Carter eventually took the helm, and now, you’ll find his daughter, Chelsea, working alongside him, making us a proud, multi-generational family business.
What does that mean for you? It means you’re working with people who have a lifetime of experience and a genuine stake in your happiness. We’re your neighbors, after all. Our showroom team doesn’t operate on commission, so there’s no pressure. Our only job is to listen, share what we know, and help you find a mattress that feels just right. We’re a mattress company that’s more focused on handshakes than hard sells.
What Makes Our Mattresses Different?
You don’t see many two-sided, flippable mattresses anymore, do you? Many big brands did away with them years ago to cut production costs. We never did. Why? Because a mattress you can flip simply lasts longer. It wears more evenly, resists sagging, and gives you a much better return on your investment. It’s common sense, and it’s a commitment to real, lasting quality that we refuse to compromise on.
Handcrafted with Care in Holly Hill
One of the most important things to know about us is that we’re the ones actually making your mattress—right here in our Holly Hill factory. We’re not a high-volume assembly line; we’re a small, dedicated workshop. On a typical day, we build about eight to ten mattresses. That’s it. Rick always says, “When you do things right, you can’t do things crazy fast,” and that’s a philosophy we live by. This pace lets us focus on the details that matter, from using durable, soy-based foams to ensuring every stitch is perfect. We’re so proud of our work, we invite you to come by for a factory tour anytime.
The Fox Mattress Difference
So what does this all mean for you? It means you get a mattress built for the long haul, made with better materials that provide comfort and support for years. It means having a wide selection to choose from, whether you prefer a classic innerspring, memory foam, or 100% natural latex. And because you’re buying directly from the people who make it, you get an honest, factory-direct price—saving you 40-50% by cutting out the middleman. We can even build a custom mattress for your boat or RV.
Your Local Daytona Beach, FL Mattress Company
If you’re ready to skip the hassle and find a mattress you’ll truly love, we’d love to meet you. Come on down to our showroom in Holly Hill. You can see exactly how our mattresses are made, ask us anything, and find your perfect fit without any pressure. We’re not here to just sell you a mattress; we’re here to help our neighbors sleep better. For more information, contact us today.









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